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Single.Earth / January 15, 2021

Single.Earth is Live and We Invite You to Save Our Planet Together

We’re super excited to announce that Single.Earth is live 🎉 , and we are ready to start to enroll the first users to help us spend the first $3.900.000 on saving forests, wetlands, and other natural resources.

If you share our enthusiasm to save our planet, you simply need to take the next steps;

  1. Head over to Single.Earth to sign up

  2. Fill our global nature reserve map with hearts and help us choose the first areas in need of immediate protection

  3. Share your actions with others and invite them to join the movement!

No special rules or limitations apply - it can be a forest threatened by clear-cuts near your home or a wetland that’s about to be dug up on the other side of the world. If it’s nature in danger and important to you, we want to know!

Let’s save our planet together and start from our backyards

That’s what Single.Earth is all about.

Local people (like you!) are the best to know about the threats that nature around us is facing. We want to give you a place to voice these concerns and help to fix these problems for good. 

We preserve forests, wetlands, and other natural resources as healthy ecosystems.

💚 Place a heart on the areas that need protection on our global nature reserve map. We’ll combine the votes with the forests’ ecological value to prioritize which of them will be saved with the first $3.9 million.

The more hearts an area receives, the more likely it is to be saved in the first wave. Easy and straightforward, isn’t it?

💚 Invite your friends to join the movement by sharing your actions at Single.Earth. Our goal is to crowdsource the problems to solve with our planet. The more people we get to join the movement, the faster we get to accelerate saving our single Earth. 

Suppose everyone invites at least three friends to join, how fast can we get every person with internet access to join and help us save the world? 😻


Nature around us is dying

The natural world around us is decreasing at an alarming rate. We’ve lost more than 1.3 million square kilometers of forests since 1990 - an area larger than France and Germany combined. At the same time, half of the world’s wetlands have been destroyed, while wetlands hold massive ecological value we cannot live without. 

We can’t afford to lose any more nature because: 

  • Forests, wetlands, and other natural resources remove CO2 from the atmosphere and store it in their biomass and soil for decades and even centuries to come. Nature is one of the cheapest and most effective ways of reducing carbon concentrations in the atmosphere to halt the accelerating climate change.

  • Nature provides habitats for millions of species, including ourselves, and we need biodiversity around us to survive. Intensive land use is driving biodiversity loss and pushing us closer and closer to an ecological collapse. We’ve already witnessed 25 times higher extinction rates in the past decades than under normal conditions. Sadly, us humans are to blame.  

Mass extinction will not just wipe off an enormous amount of cuteness from the planet in the form of polar bears and red pandas; it will also leave us without the ecosystem services that provide us with water, air, and food to eat. 

We’re building a global community to tackle the biggest threats we’re facing as humankind. We crowdsource the nature areas that local people find most important to save and take action through our platform. 

Lead the change through the private sector 

You - the users of the products and services that the private sector offers - have the power to make businesses invest back in nature. 

You, above all legislation and politics, have control over how companies treat nature.

You don’t have to wait for the governments to act.

You can lead the change through the private sector.

Take action today:

Choose sustainable brands. Consume sustainable products and services by preferring zero-emission or carbon-neutral brands. 

Ask businesses about the impact they are making on the environment. Where do they get their raw materials? How do they compensate for their emissions and activities?

Demand sustainable products and services. Get in touch with the companies you’d like to see go green, tag them on social media posts, be public and upfront with your requests to show the demand for sustainability. 

💚 Place a heart on an area to save on Single.Earth. Businesses that want to get with the times and invest in sustainability will be happy to save the natural resources dear to their customers’ hearts - and, by that, compensate for their ecological footprint. 

Businesses spend billions of dollars on marketing, PR, and now also sustainability. Let’s help them make the most out of those investments and tell them which forests, wetlands, and other natural resources to save with Single.Earth. 


We’re beyond excited to have you with us. Saving the natural world is going to be an epic journey, and we’re thrilled to take the quest with a global community of people who genuinely care about nature and wildlife.

Our mission is to organize collaboration between people around the world to make sure humankind survives. We create synergy between consumers, businesses, investors, researchers, and landowners to create a sustainable future for us all.

Feel free to reach out to us through our social media channels - Facebook, Instagram, LinkedIn, Twitter - with any questions, comments, or suggestions you have. We are looking forward to getting to know you!

Now, finally, go and place a heart on the places that need to get saved first!

You have the power to make a change. Use it wisely and tell your friends to do the same.

Welcome to Single.Earth!

Merit, Andrus, and the team Single.Earth